Competitive Intelligence
MindSearch objectively evaluates your competitive situation from a business
point of view. Maintaining strict
ethical standards, we discreetly gather
information on competitive products and services from actual or potential
customers as well as assimilate competitive materials from published and
unpublished sources. Armed with data, we make actionable, strategic
recommendations to your firm.
MindSearch will help you evaluate your current strategies or assist you in developing new competitive strategies. We can also help you initiate competitive intelligence gathering and analysis mechanisms within your own firm so that you can keep up-to-date with competitive developments as they occur.
Win the race against your competition!
| Pricing Analysis | Establish price ranges for new and current products, set optimal volume/quantity breaks, and identify key features |
| Product and Service Quality Evaluation | Identify competitive strengths and weaknesses, highlight competitive advantages for your firm, and develop successful competitive tactics. |
| Strategy Assessment | Compare your firm to the best-in-class in the industry. Establish the means to anticipate and counteract competitive moves as they occur. |
| Market Analysis | Measure market potential and competitive market share, identify potential market niches, identify requirements for success |
| Buyer Behavior | Map supplier and product selection decision-making within your target markets. |
| Competitor Tracking | Compare in-depth profiles of key competitors and track their moves in real-time. |
| Secret Shopper | Acting as a customer, MindSearch places orders and otherwise interacts with your competitors, providing an in-depth look at how they do business. |